It began with an ending. It was 2001and I ran a marginally successful web design company that I started in ’97. The reason I call it marginally successful is because I had a decent dot com client base and was able to charge an abnormal amount of money for a service that is now commoditized by template engines and cut rate service providers. Back in the mid to late nineties websites were a new and unknown territory for businesses who typically relied on print advertising for getting their message out. Newspapers and magazines were how people kept up with news, pop culture and niche verticals that were specific to their tastes. The idea of digital media was foreign. I will go into more detail about “the web design fad of the ’90s” on another post but wanted to give you an idea of the shift … Read the rest