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As iconic as the Grateful Dead are my reference to their classic compilation has more to do with my business adventures than it does with the hazy resemblance of cross country concert tours. The last seven years of my professional life have been hectic and daring with a sprinkle of urgency to say the least.

It began with an ending. It was 2001and I ran a marginally successful web design company that I started in ‘97. The reason I call it marginally successful is because I had a decent dot com client base and was able to charge an abnormal amount of money for a service that is now commoditized by template engines and cut rate service providers. Back in the mid to late nineties websites were a new and unknown territory for businesses who typically relied on print advertising for getting their message out. Newspapers and magazines were how people kept up with news, pop culture and niche verticals that were specific to their tastes. The idea of digital media was foreign. I will go into more detail about “the web design fad of the ’90s” on another post but wanted to give you an… Read the rest